Sleeveface

October 30, 2009

Posted by Jason

Elvis is alive. See www.sleeveface.com for more!

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Honda ‘Shine a Light’

March 27, 2009

Posted by Jason

Like this new advert Written by Wieden + Kennedy Amsterdam Advertising Honda’s new affordable hybrid. World’s biggest ‘LED screen’ made up of Interspersed close-ups of the cars and their headlights. The ‘making of’ can be viewed here.

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Headtracking

August 5, 2008

Posted by Jason

An amazing insight into the future of how technology could be used to enhance the interactive user experience of games and  television itself. Keep watching until the end it’s worth the wait!

Johnny Chung Lee

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Binge drinking

June 24, 2008

Posted by Jason

This advert caught my attention the other day on tv. It is a binge drinking campaign launched by The Home Office aimed at reducing alcohol harm amongst 18-24 year olds, under the existing ‘Know Your Limits’ campaign banner.

Two TV executions form the lynch pin of the campaign; one shows a boy and the other a girl getting ready, at home, for their night out. Instead of the usual rituals, however, they do things you’d associate with being drunk. The boy pours curry down his shirt, urinates on his shoes and rips his jacket. The girl is sick, smears lipstick across her face and snaps her heel off. The ads end with the question ‘You wouldn’t start a night like this, so why end it that way?’

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